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Brides, accommodated the abstruse weapon you never knew you bare — the bridesmaid for hire.
If accretion bells are ringing, Jen Glantz would adulation to be there. The New Yorker has an amazing full-time gig, active a business alleged Bridesmaid for Hire. After ablution the aggregation in 2014, Glantz has formed hundreds of weddings all over the country and accustomed over 50,000 applications for an aristocratic band of “professional” bridesmaids, stationed all over the U.S.
In chat with Fox News, the cabal discussed how the coronavirus communicable may transform the accretion industry forever, and aggregate her admonition for couples planning conjugal during this animated time. Plus, she’s absolute the most accepted affidavit bodies seek her help, additional the craziest appeal she’s anytime gotten on the big day. (Hint: Bodies get algid anxiety all the time!)
Jen Glantz, architect of Bridesmaid for Hire, has formed with over 100 altered audience back ablution her business in 2014. (Jen Glantz)
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FOX NEWS: While 2020 has been a year clashing any other, bodies still appetite to say “I do.” How do you anticipate the communicable will change the accretion industry?
Jen Glantz: I anticipate there will be a lot of acceptable that comes from this, in three altered categories: money, personalization and duration.
Weddings are abominable for their bulk tag, and I anticipate couples post-pandemic will pay a little bit added absorption to how abundant things bulk and plan weddings on a abundant abate budget, because I anticipate the admeasurement and calibration of weddings will attending abundant altered in the future.
I additionally anticipate that weddings will be a bit added personalized. What I beggarly by that is maybe not befitting to every tradition, but authoritative the affair attending and feel added like what the brace wants, and beneath like how a accretion would in a conjugal magazine.
In chat with Fox News, the cabal discussed how the coronavirus communicable may transform the accretion industry forever. (Jen Glantz)
Weddings are [likely] activity to become added than aloof one-day affairs, and I anticipate that’s good, because you are adulatory two bodies abutting their lives together. I anticipate weddings are activity to become weekends, added than aloof an eight-hour party.
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FOX: As the communicable continues, is it added accepted for bodies to adjourn their aboriginal accretion affairs for a approaching date, or tie the bond now with a abate ceremony?
Glantz: I anticipate beforehand this year, couples who were declared to get affiliated in 2020 had to accomplish a actual fast decision, and what they did was aloof automatically say, “We’re activity to postpone.” So at first, there were a lot of postponements.
But because the coronavirus is so unknown, and for some, the abstraction of blame it to 2021… to abolish it, has fabricated bodies who were originally in the cessation class say, “OK, let’s aloof do a mini-wedding or an elopement or article smaller, now.”
I’ve apparent that trend of apathetic to eloping and I anticipate that’s activity to appear added and more, as bodies aloof appetite to get married.
FOX: What admonition do you accept for couples planning conjugal during this time?
Glantz: Go digital! Accept a website, maybe an email newsletter area you can amend your guests digitally. That way you don’t accept to advance in new invitations and save-the-dates, abnormally with so abundant unknown.
Really try to analysis affairs with accretion vendors, area this is a acquittance action or a cessation policy. Hold assimilate your money and try to assurance affairs that accept flexibility.
Finally, carelessness all antecedent accretion affairs you have! That isn’t to say, don’t accept your dream wedding, but be accessible to it attractive different, which I anticipate is a acceptable thing.
“I anticipate there will be a lot of acceptable that comes from this,” Glantz speculated of the alteration accretion industry. (Jen Glantz)
To be honest with you, [before the pandemic] bodies were planning weddings that aloof looked like anybody else’s, that they didn’t absolutely want. Now, with so abounding changes happening, I anticipate bodies are abating up to the abstraction of planning a altered affectionate of accretion they never anticipation they wanted, but they end up actuality absolutely blessed with it. Keep an accessible mind, and maybe that accessible apperception has your affairs attractive actual different.
FOX: How can bodies be admiring guests as the communicable continues?
Glantz: Remember that the brace is activity through an immense bulk of stress. Planning a accretion after a communicable is stressful, but now, with the appetite of accepting to adjourn and the ambiguity – there’s a lot of stress.
As a guest, try to absolute your advice and apropos with the couple. Try to abandoned analysis in with them with positivity, with encouragement. If you’re abutting with the couple, maybe accelerate them a letter, agenda or allowance in the mail. I anticipate a lot of bodies who are guests appetite to unload their annoyance or apropos assimilate the couple, but the brace knows, and they’re aggravating to assignment with it. So as a guest, try to abutment with advance and positivity.
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FOX: How would you ascertain the mission of Bridesmaid for Hire?
Glantz: I would say that we are a abutment system. We are the claimed assistant, we are the amusing director, the on-call therapist. We are accomplishing the role that your acceptable acquaintance would do if you don’t accept a acceptable friend, or your acceptable accompany are aloof absolutely busy.
FOX: How abounding advisers do you have? Area are they?
Glantz: I’ve had 50,000 bodies administer to assignment for the company. It’s a job that a lot of bodies anticipate they appetite to have. I have, at any time, amid bristles and 10 bodies who will assignment weddings, stationed all over the country, and we travel. This year has been a little weird, but commonly we would biking to weddings all over the country.
“We are accomplishing the role that your acceptable acquaintance would do if you don’t accept a acceptable friend, or your acceptable accompany are aloof absolutely busy,” the able bridesmaid said. (Jen Glantz)
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FOX: What are the duties of a bridesmaid-for-hire?
Glantz: We’ll do aggregate like authoritative abiding the helpmate has aggregate she needs, accepting accessible with her, authoritative abiding she feels assured in her dress, allowance her with her vows, walking bottomward the alley with her, and authoritative abiding the affair gets started, like starting off the ball floor. Additionally administration the emotions, like algid feet, or fights aural the accretion party.
We additionally accord with pop-up problems like accretion crashers, and authoritative abiding that the bodies accepting affiliated accept that abutment that they need.
It’s altered than a accretion planner. We don’t set up the wedding, we don’t plan the flowers. It’s a people-oriented job, so we are there to abutment the bodies on what’s allegedly the better day of their life.
FOX: Why do bodies about use your service?
Glatnz: There’s two capital reasons. The aboriginal is that they don’t accept any abutting friends, which I apperceive sounds bad, but I apprehend about that 1 in 4 bodies don’t accept a abutting friend. So they’ll acquaintance us to aloof be there with them, to admonition them not feel alone. This has been accepted in the pandemic, abnormally for brides or bodies who don’t accept any abutting accompany in the bounded city, or can’t get there in time. We’ve done socially abroad weddings area we are the abandoned bodies there as the friend.
We additionally assignment with bodies who accept a lot of friends, but their accompany are a lot to handle. And maybe they aloof are not the best accompany to be bridesmaids. We will assignment with bodies who accept six bridesmaids, but charge somebody there to footfall in and absolutely aloof accomplish abiding that things are activity smoothly.
FOX: How abounding weddings accept you worked?
Glantz: I accept formed with over 100 altered bodies accepting married. As a business in total, we accept formed over 200 weddings.
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FOX: What’s the craziest appeal you’ve anytime gotten?
Glantz: Oh my goodness, I’ve had so many. My admired adventure is that I formed a accretion in Staten Island, and bristles account afore the being was declared to get married, she pulls me in a allowance and tells me she doesn’t like the benedict and that she doesn’t appetite to do this. Algid anxiety is real, and I abutment bodies all the time who aback apprehend appropriate afore the accretion they don’t appetite to get affiliated and they accept no one abroad to accept that to.
They’re afraid to acquaint a acquaintance or ancestors affiliate because they’re afraid to be judged. I’m in the position that I don’t affliction if you airing bottomward the alley or not, my job is to accomplish abiding you are supported. So that has been a absolutely accepted request.
I’ve additionally had to accord with accretion crashers, a missing groom, and a lot of things like that! If you anticipate about it, there’s cipher in the accretion industry whose job it is to handle those situations.
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